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Primary Creates Continuity Across Netflix’s Amend
“The 14th amendment is cited in more litigation than any other amendment, from its ratification to today, its relevance has never wavered and yet, we barely know it exists.”

Meow Wolf’s Omega Mart Comes to Life with an ‘80s Look Thanks to Primary’s Daniel de Vue
One of the many unique qualities present in the commercial advertising Meow Wolf’s Omega Mart is that what exactly Omega Mart is remains elusive.

Primary’s Gregory Reese Colors A Groundbreaking McDonald’s Campaign
30 years after McDonalds made a corporate first by naming a meal after Michael Jordan, chart-topping rapper Travis Scott has become the second individual in history to receive a value meal named in his honor.

Primary and Elastic Team Up On the Main Title for Netflix’s Ratched
Grand. Macabre. Surrealist. The Ratched main title can be described in many sinister ways; typical of a classic Ryan Murphy production, it is an intricately thought out and layered extension of a glossy, psycho-thriller.
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Primary, Rock Paper Scissors and a52 Collaborate on Xfinity’s Cheeky Holiday Campaign
No matter how bright the twinkle lights shine, 2020 was undeniably a dark and difficult year. And without the ability to safely gather with loved ones this holiday season, the Christmas spirit can feel dimmer than usual. However, for the family of companies on the MakeMake campus, this year’s holiday cheer is particularly loud as Rock Paper Scissors, Primary, and a52 celebrate a major accomplishment with the release of Xfinity’s holiday campaign Greatest Gift.

a52 Color Rebrands Itself as Primary
It is with great excitement that we can officially announce the rebrand of a52 Color as Primary.

Welcome to the Team Gregory Reese
Defining a film’s emotional tone can be largely accomplished at the fingertips of a skilled colorist. Greogry Reese is one such artist, and we are excited to welcome him as the newest addition to our team.