Rock Paper Scissors Lends Editorial Talents to 8 Super Bowl LVII Spots
As the Chiefs faced off against the Eagles, the hard work and talent of the creatives at Rock Paper Scissors were on full display via 8 entertaining Super Bowl spots. Here’s a rundown of the ads that the editorial team cut this year.
Budweiser "Six Degrees Of Budweiser"
RPS Editor Ted Guard cut Budweiser’s "Six Degrees Of Budweiser," which was directed by Lalou & Joaquin and included VFX by a52’s Andres Barrios and Andy McKenna.
Agency: FCB
Production Company: Biscuit Filmworks
Director: Lalou & Joaquin
Editor: Ted Guard
VFX: a52
Crown Royal "Thank You Canada"
Rock legend Dave Grohl reminds us of everything that should make us say "Thank you, Canada" in this spot for Crown Royal, directed by Jake Scott and edited by RPS’ Akiko Iwakawa.
Agency: Anomaly
Production Company: RSA
Director: Jake Scott
Editor: Akiko Iwakawa
Finishing: Rock Paper Scissors NY
Nick Jonas shows off the power of DEXCOM’s newest technology in this spot directed by Romain Laurent and edited by RPS’ David Brodie.
Agency: Marcus Thomas
Production Company: Little Minx
Director: Romain Laurent
Editor: David Brodie
Comedian Amy Schumer, athlete Giannis Antetokounmpo, and musical artist Doja Cat learn how to make photos even better in "Fixed on Pixel," a spot for Google directed by Stacy Wall and edited by RPS’ Haines Hall.
Agency: Google
Production Company: Imperial Woodpecker
Director: Stacy Wall
Editor: Haines Hall
Finishing: Rock Paper Scissors NY
One heroic father goes to great lengths to keep his family happy in “Binky” for KIA, directed by Dante Ariola and edited by RPS’ Damion Clayton.
Agency: David&Goliath
Production Company: MJZ
Director: Dante Ariola
Editor: Damion Clayton
NFL superfans try their hand at flag football in "Run With It," directed by Bryan Buckley and edited by RPS’ Lauren Dellara.
Agency: 72andSunny
Production Company: Hungry Man Productions
Director: Bryan Buckley
Editor: Lauren Dellara
Meghan Trainor finds herself in a tricky (but relatable) position in this Pringles spot, "The Best Of Us," directed by Tom Kuntz and edited by RPS’ Carlos Arias.
Agency: Townhouse
Production Company: MJZ & The Lift
Director: Tom Kuntz
Editor: Carlos Arias
Finishing: Rock Paper Scissors NY
TEMU "Shop Like A Billionaire"
RPS’ Adam Pertofsky edited "Shop Like A Billionaire," a spot for e-commerce brand TEMU directed by Robert Jitzmark.
Agency: Saatchi & Saatchi
Production Company: Camp David
Director: Robert Jitzmark
Editor: Adam Pertofsky
